lincoln Driven to Give

What if every test drive could help raise money

for a charity?

We developed a philanthropic test drive program for dealerships called ‘Driven to Give’ that repositioned them as caring contributors to their communities. Here's how it works - For every test-drive taken, Lincoln donates to a selected charity. The more test drives, the more we donate.

Each year an independent charity is selected that epitomizes the ‘Driven To Give’ ethos. With this platform we want to shine-a-light on those that demonstrate an awe inspiring selflessness and empathy towards people less fortunate than themselves. This year, we chose the Dragon Fly foundation.